One of the first things I tell my clients when we’re in initial discussions for the development of their websites is that they need to create a social presence as well. They need to create a Facebook business page as well as sign up for a Twitter account. When it comes to Facebook business pages, there are several things you can change to brand your page and make it stick out above the competition. The most noticeable thing you can do is create a banner-type profile image. When used to their full potential, they can make any large or small business stand out above the rest.
Chances are if you’ve visited a Facebook business page, you’ve seen the type of image I’m talking about. For example, if you visit my Windsor Web Design page, you can see the exact type of profile image I’m talking about. These images have a maximum size of 180px width by 540px height. I can’t tell you the number of times I’ve viewed a page that only had an image the size of a business card, which had text that couldn’t be read once it was uploaded to Facebook. These types of large profile images allow you to add just about anything you want including; services offered, location, contact info and even examples of past work.
I use Adobe Photoshop when creating my Facebook business page profile images. I usually start with a blank canvas of 180 x 540 and depending on how much information my clients may want, I sometimes take the height down to 400 or 500px. If you decide to create your profile image yourself, be sure to brand it with the same type of colors and fonts as your web page or logo. Also be sure to add contact info, services offered and a slogan if you have one.
Adding a large profile image to your Facebook business page is an easy and affordable way to show Facebook users that you’re serious about your Facebook page. It’s also a great way for you to tell people a little about your small business without having to create a wall post which could eventually get buried at the bottom of your page.
If you’re unsure about creating the image yourself, feel free to contact me. I’ve done several of these types of banner images before and I could get one done for you within a day or two at a very affordable rate.
In the last few years more and more of my web design clients have been asking me to add “that little logo in the address bar” on their websites. That “little logo” is called a favicon and is used more widely now than ever before on recent web browsers such as; Firefox, Internet Explorer and Google Chrome.
Favicon’s are actually very easy to add to a site, the difficult part is having to create your logo in such a small little 16px by 16px box. The best logos to use are obviously ones that are close to being square. As long as you are able to highlight the main part of your logo in a 64px by 64px square, you should be good to go. Most web designers are familiar with creating favicon’s for their clients, so if you’re unsure whether or not they’ll make you one just ask.
If you have to do it yourself, here are the quick and easy steps to getting it done;
1) Open Photoshop or whichever photo editing tool you use.
2) Take your logo (or a certain aspect of your logo) and put it into an image sized 64px by 64px.
3) Save that image as a .jpg in the highest resolution possible.
4) Go to a site like Favicon Generator and upload your saved image.
5) Save the image they create in the images folder in your websites directory.
6) Open all of the pages on your site and add the code to the header on each page.
<link rel="shortcut icon" href="images/favicon.ico">
7) Open your site in a web browser and you should be able to see the favicon you created!
If you’re having trouble selecting what to use as your favicon, here are a couple I’ve created for clients;
If you’re still stuck, feel free to contact me and I’ll gladly help you out with your add a favicon to your website.
It may have taken a couple of weeks longer than expected (thanks a lot flu season), but my site is finally live and online. I know it was a little strange for me to start my web design blog before having my site up, but I had a few reasons. One of those reasons was that I wanted to finish up the designs for Tony Rauti Luxury Homes and Windsor Squash & Fitness before displaying my portfolio. I felt that my portfolio wouldn’t be complete without my two latest designs and now that both of those sites are online, mine can be too!
As you can see from my portfolio, I specialize in clean web designs that focus on content rather than useless flashy applications.
If you’re in need of a website for your business or yourself, contact me for a free quote. I give you my word that you won’t be disappointed with your affordable custom web site! I look forward to hearing from you!
Visit my site by clicking the image below;
I started this web design blog so potential clients can get an even better idea of the work I can do and my knowledge in the field. I also started this blog so I’d have a place to talk about social networking, smart phones and search engines, which are all interests of mine.
If you’re interested in having a web site designed for yourself or for your business please contact me using the link above titled contact me.
As of the time of this post (January 7th, 2011), my main site isn’t online yet. I’m almost done though, it should be up within the week. Here is a preview of what it looks like;
Free free to comment below on what you think of my portfolio site. Thanks for visiting the first of many posts on my web design blog! Check back soon for more updates.