June 13, 2011

Those of you who follow me on Twitter or are a fan of my Windsor Web Design Facebook page, know that I’ve been working on a mobile web design for Windsor Squash and Fitness. This also means you know that I’ve a big believer in having your website optimized for mobile devices such as the; iPhone, Blackberry and Android. If you don’t have a mobile version of your site online, you could be missing out on all the mobile traffic your site is getting!

Take a look at your Google Analytics or whichever stats program you’re using for your website and find how many mobile devices have visited your site in the past month. If you don’t have a mobile version for your website, chances are you lost on most of that traffic. People on mobile devices want to be able to get into your site, get quick information on your business and get out without having to pinch, pull or zoom anywhere. I took a look at the mobile traffic for Windsor Squash and Fitness over the past month and of the 57 unique visits they had from mobile devices only 2% stayed on the site longer than 5 seconds. Let me repeat that 5 seconds! Why did this happen? It’s simple, the full version of the web design I created, didn’t render properly on mobile devices. That’s why they’ve decided to have me create an all new, mobile only version of their site! Over the past week, I’ve done a few tests using the mobile only version and of the 17 people who have visited the site 82% stayed longer than 5 seconds and 71% stayed longer than 15. Great improvement from the non-mobile version.

If you’re interested in having a mobile web design created for your small business in Windsor or anywhere in Southwestern Ontario, please contact me. Even if I didn’t create the full version of your website, I can easily create a mobile version that is branded in the same way and uses all of the same colors and fonts. The mobile designs I’ve done so far have been done in under 2 weeks and have been done at very affordable rates!